E. Whiteland Outdoor, LLC (Off Premises Signs)

On February 13, 2019, E. Whiteland Outdoor, LLC (Applicant) filed three (3) Conditional Use applications to construct off-premises signs at three (3) locations along Lancaster Avenue in Frazer. Each application proposed a double-faced, electronic sign mounted to a freestanding monopole structure. The Applications are available for viewing below:

    2019-02-CU for 104-106 Lancaster Avenue

    2019-03-CU for 323 (East) Lancaster Avenue

    2019-04-CU for 32 Lancaster Avenue

Conditional Use hearings for these applications were held on January 15, 2020, January 29, 2020, and February 26, 2020. The Applicant has offered the Township an extension to carry these hearings (and the required testimony) through February 28, 2021. Over the past few months, the Applicant has granted the Township a series of extensions to carry these proceedings forward through the state-mandated timelines related to Conditional Use hearings. 

 In the interim, the Applicant commenced a lawsuit against the Township in the Chester County Court of Common Pleas related to the Township’s ordinances. The Applicant has offered the Township a Settlement Agreement which would involve withdrawal of the three (3) pending applications and the construction of one (1) monument sign at the intersection of Rt. 29 and Rt. 30 (32 Lancaster Avenue). The proposed settlement agreement will be considered at a public hearing on February 1, 2021:

The proposed Settlement Agreement will be considered at a public hearing on Monday, February 1, 2021 beginning at 7:00pm via the Zoom online meeting platform. Additional details regarding this hearing can be found in the legal notice below. 

The Applicant has proposed a Zoning Ordinance Amendment (both Text and Map) which would relocate the Township’s “billboard district” (the area in which off-premises signs would be permitted) from areas along Rt. 30 to an area along the south side of Rt. 202. The Ordinance Amendments can be reviewed on the following webpage: 

    Proposed & Recently Adopted Ordinances

Below are links to the materials which were presented at the Planning Commission meeting on December 15, 2020:

    PowerPoint Slideshow – presented by E. Whiteland Outdoor, LLC (awaiting submission from Applicant)

    Viewable Area Diagram – shows the sign location, immediate topography, and viewable area overlain on aerial imagery (awaiting submission from Applicant)

The livestream of this meeting was recorded. The links below provide bookmarks to various points of discussion during the presentation by the Applicant (recording livestream):

  • Background = 4:28
  • Rt. 30 Monument Location Aerial = 9:10
  • Rt. 30 Monument Design = 10:15
  • Zoning Map Amendment = 12:51
  • Rt. 202 Monopole Light Mitigating Technology = 15:34
  • Rt. 202 Monopole Design = 16:33
  • Rt. 202 Monopole Photo Rendering = 17:01